How To Make Autonomous... (2021)
Concept, Research, Design
"What does it take to maintain autonomous creativity in a profit-driven mentality of capitalizing institutes? What does it mean to be a creative in an advertising industry that monetizes creativity at the cost of authenticity? Have we gone too far from creativity in commercializing it?" How To Make Autonomous Creativity Creatively Autonomous is a thesis longing for a freed work and career structure in the creative industry.